Currently, there are over one billion users on Instagram. With this amount of user base, it’s no wonder Instagram is such a desirable social media platform. This platform is only set to grow even more in the coming years. So what should you expect from the Instagram app in the future? Here are some things you should know. Read on to learn more. And don’t forget to subscribe to our newsletter. We’ll be sending you updates about the latest features of Instagram.
instagram is listening to its users
In order to succeed in marketing with social media, brands must understand their audience. Effective listening will help them discern the nuances of conversations and identify trends. For example, brands can listen to the hashtags used by users to track product popularity. This can also help them identify potential copycats and competitors. However, there are certain steps to take before implementing listening into your marketing strategy. Let’s explore them one by one.
It’s testing a feature that allows you to ask your followers questions in Stories
Several users in Indonesia and Spain have reported spotting a new feature on Instagram allowing you to ask your followers questions within the Stories feature. The feature, which will likely be anonymous, will allow you to post a question to your followers and receive responses through DMs. However, if the new feature rolls out to other regions, you can expect responses to be bundled into the story itself. This is all part of Instagram’s ongoing push to make Stories more interactive.
It’s listening to its investors
The success of a business depends on understanding the needs of the people it serves. Whether that means interacting with customers directly or monitoring social media platforms, listening is a critical part of any strategy. As Instagram grows, it will increasingly become a place where brand owners can gather feedback from their customers. Listening to customer feedback helps brands make informed decisions and make their products more desirable to the masses. However, listening to customers isn’t the same as monitoring, which involves logging into the social media platforms and following conversations involving brands and hashtags.
It’s listening to its Apple Watch app
The Apple Watch app is no longer available on Instagram. The new version of the app removes the Watch app and brings general bug fixes and performance improvements. Users of the app should not be concerned about the new restrictions, however. If you’re considering removing the Instagram app from your Apple Watch, here are some things to keep in mind. First, the app is only available for iPhone users. In addition to iOS users, Android and Windows users can download the app from Google Play and install it on their phones.
It’s testing a “New Posts” button
A “New Posts” button is coming to Instagram, and users can choose when to click it. Currently, users have to refresh the feed manually, but with the “New Posts” button, they can set a time when the feed will refresh automatically. In addition to the “New Posts” button, Instagram is testing a new algorithm that will put the most recent posts at the top of the feed.
It’s listening to its users
One of the best ways to increase engagement with your Instagram marketing strategy is to listen to what users are saying about your brand. By monitoring and reacting to customer feedback and suggestions, you can better understand how your brand can improve. While listening to your audience can help you create better content, it can also reveal missed opportunities or trends. By listening to Instagram users, you can identify where your audience is frustrated or has a problem and find solutions to their problems. By identifying the most popular hashtags, you can tailor your content calendar accordingly and stay on top of the most important conversations.